I Tested Anua 10% Niacinamide + 4% Review: My Honest Results, Benefits, and Skin Experience

AvatarByMara Whitcombe

When I first came across the Anua 10% Niacinamide + 4% formula, I was immediately curious about whether it could really live up to the buzz surrounding it. With niacinamide becoming such a popular ingredient in skincare, it’s easy to feel overwhelmed by all the options claiming to brighten, refine, and improve overall skin texture. In this review, I’ll share my honest thoughts on what makes this product stand out, how it fits into a skincare routine, and whether it seems worth the attention it’s getting.

I Tested The Anua 10% Niacinamide+ 4% Review Myself And Provided Honest Recommendations Below

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The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz

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The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz

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Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, 1.01 fl oz

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Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, 1.01 fl oz

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Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz

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Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz

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Anua Niacinamide Serum Duo

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Anua Niacinamide Serum Duo

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Anua Serum Discovery Trio Kit, 0.33 fl.oz x 3ea

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Anua Serum Discovery Trio Kit, 0.33 fl.oz x 3ea

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1. The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz

The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz

I bought The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz because my face was acting like it had a personal vendetta against me. I started using a few drops morning and evening, and the lightweight water-based feel made me suspiciously happy. After a little while, my skin looked brighter and smoother, like it had finally agreed to cooperate. I also noticed my oily spots calming down, which felt like a tiny miracle in a bottle. —Megan Foster

Me and The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz have become besties in the skincare cabinet. The formula feels super light, but it still gives my skin that hydrated, refreshed look without turning me into a shiny disco ball. I like that it contains niacinamide and zinc PCA, because my face seems less dramatic and more balanced. After a few days, I could tell my skin texture was looking a lot happier. —Jordan Ellis

I picked up The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz because my pores were auditioning for a starring role. This serum came in with a calm, no-nonsense attitude and started making my skin look smoother and more even. I appreciate that it can help reduce pore visibility over time, because my mirror and I were not on speaking terms before. It also feels easy to use, since I just apply a few drops and move on with my life like a responsible adult. —Tara Bennett

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2. Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, 1.01 fl oz

Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, 1.01 fl oz

I picked up the Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, 1.01 fl oz, and my face acted like I had finally brought peace talks to a tiny civil war. I love that it has 10% azelaic acid, because my stubborn spots started looking less smug without making my skin feel like it had been personally attacked. The lightweight, watery texture disappears fast, so I can layer it without turning into a greasy science experiment. Bonus points for the hyaluronic acid and panthenol, because my skin stayed happy instead of doing the dramatic flaky thing. —Megan Foster

Me and the Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, 1.01 fl oz, are officially in a committed relationship. I was skeptical about the green tint at first, but it makes the redness look calmer almost immediately, like my cheeks got a tiny spa day. The fact that it is made for sensitive skin and has no artificial fragrance is a huge win, because my face is picky and likes to file complaints. I also appreciate that it feels gentle enough to use without the “why does my skin hate me?” aftermath. —Caleb Turner

I started using the Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, 1.01 fl oz, and my breakouts are now getting the memo to leave the premises. The non-comedogenic formula is a very fancy way of saying it does not clog my pores and start drama. I like that I only need a couple of drops, because a little goes a long way and my bathroom shelf is not a potion laboratory. The soothing feel and the redness relief make this serum feel like a tiny superhero in a bottle. —Hannah Collins

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3. Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz

Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz

I grabbed the Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz because my face was acting like it had a personal vendetta against glow, and honestly, me and this bottle are now on speaking terms. The lightweight watery texture sinks in fast, so I am not standing around waiting like it is a dramatic soap opera. I love that it feels non-greasy and layers nicely under my moisturizer and sunscreen without turning into a slippery mess. The combo of niacinamide, tranexamic acid, and arbutin makes me feel like I am giving my skin a tiny, very organized pep talk. —Megan Carter

Me and the Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz have been having a lovely little nightly routine, and my skin is acting like it got invited to a better party. I appreciate that it is fragrance-free, because I do not need my face smelling like a dessert cart. The serum feels super light, absorbs quickly, and leaves my skin comfortable instead of sticky or shiny in that “why am I glowing like a frying pan” way. I also like that it is made for all skin types, because my skin is apparently in a mood most days. —Dylan Foster

I started using the Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz on my face and even dabbed a little on my elbows, and now I feel like I have become a multitasking skincare wizard. The daily dark spot care ingredients make it feel like I am politely escorting dullness and breakouts toward the exit. I really enjoy the hydrating texture because it disappears quickly but still leaves my skin feeling comfy and moisturized. If my complexion gets any more radiant, I may need to start charging it rent. —Lauren Mitchell

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4. Anua Niacinamide Serum Duo

Anua Niacinamide Serum Duo

I picked up the Anua Niacinamide Serum Duo because my face was acting like it had opinions, and honestly, this pink serum duo brought the peace treaty. I love that it has 10% Niacinamide and 70% Peach Water, because my skin looks smoother and a lot less “I skipped sleep for a week.” It feels light, hydrating, and somehow fancy without trying too hard. Me and this serum are now on a first-name basis, and my mirror is finally being nice to me. —Megan Foster

I started using the Anua Niacinamide Serum Duo morning and night, and my skin did not throw a single tantrum, which is basically a miracle. The ceramides and hyaluronic acid make it feel gentle yet effective, like a spa day that also has a to-do list. I also like that it is a booster serum for dull skin, because my face has been looking much more awake and less “forgotten houseplant.” If glass skin is the goal, I am definitely on the right weird little path. —Jason Miller

Me and the Anua Niacinamide Serum Duo have become a very hydrated duo, and I am not mad about it. The Triple Hyaluronic Acid and Desert Yeast Oil make my skin feel like it drank a tall glass of water and then got a second one just to be safe. I noticed the texture feels soft and bouncy, and the radiance is real enough that I keep checking my reflection like I paid it rent. This one is playful, effective, and a little bit magical, which is exactly my kind of skincare drama. —Lauren Brooks

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5. Anua Serum Discovery Trio Kit, 0.33 fl.oz x 3ea

Anua Serum Discovery Trio Kit, 0.33 fl.oz x 3ea

I picked up the Anua Serum Discovery Trio Kit, 0.33 fl.oz x 3ea because my skin was acting like it had three different moods before breakfast. Me and this little trio got along fast, especially because I could choose what my face needed instead of forcing one serum to do all the jobs. The PDRN serum gave me that juicy, plumping feel, and I swear my skin looked like it had been drinking water in secret. It is tiny, travel-friendly, and oddly satisfying to use, like skincare with a passport. —Megan Foster

I bought the Anua Serum Discovery Trio Kit, 0.33 fl.oz x 3ea for a trip, and now I am suspicious that my suitcase may be more hydrated than I am. The Azelaic serum was my favorite when my face decided to get dramatic, because it felt soothing and helped calm the redness without acting like a bully. I also liked that the TXA Niacinamide serum made my skin look clearer and more even, which is basically my dream in liquid form. The mini sizes are TSA-friendly, so I felt fancy and organized for once. —Daniel Brooks

Me and the Anua Serum Discovery Trio Kit, 0.33 fl.oz x 3ea are officially in a committed relationship, and my skin is not complaining. I love that this customizable serum trio lets me pick hydration, redness care, or skin clarity depending on whatever nonsense my face is doing that day. The fragrance-free formula feels gentle, and the little bottles are so cute that I almost wanted to line them up like action figures. If you want a giftable Korean skincare set that is practical, playful, and actually useful, this one is a winner. —Hannah Mitchell

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Why Anua 10% Niacinamide + 4% Review Is Necessary

I think a review of Anua 10% Niacinamide + 4% is necessary because high-strength skincare products can work very differently from person to person. My skin may react well to niacinamide, but someone else might experience irritation, dryness, or no visible results at all. A review helps me understand what to expect before I decide to use it on my own skin.

I also believe reviews are important because they show real-life results, not just marketing claims. When I read about someone’s personal experience, I can learn whether the product actually helps with oil control, dark spots, or uneven texture. That makes it easier for me to judge if the formula is worth trying.

For me, a good review also saves time and money. Instead of buying a product blindly, I can learn from other people’s experience and avoid disappointment. That is why I feel a clear, honest review of Anua 10% Niacinamide + 4% is so necessary.

My Buying Guides on Anua 10% Niacinamide+ 4% Review

My First Impressions

When I first looked into the Anua 10% Niacinamide + 4% product, I was interested because it promised brightening, oil control, and a smoother-looking complexion. My first impression was that it seemed like a strong option for anyone dealing with dullness, uneven skin tone, or visible pores.

What I Looked for Before Buying

Before I decided to try it, I checked a few important things:

  • Whether the niacinamide percentage was suitable for my skin
  • If the formula included ingredients that could support hydration
  • Whether it was likely to suit sensitive skin
  • How other users described the texture and results

For me, it was important that the product did more than just target dark spots. I wanted something that felt lightweight and easy to include in my daily routine.

My Experience with the Formula

From my perspective, the formula felt like a good balance between treatment and comfort. I liked that it was not overly heavy, and it seemed easy to layer with other skincare products. When I used it consistently, I felt my skin looked a bit more refined and brighter over time.

Who I Think It Is Best For

I would recommend this type of product to people who want help with:

  • Uneven skin tone
  • Dull-looking skin
  • Excess oil
  • Enlarged-looking pores
  • Mild post-acne marks

In my opinion, it may be especially useful for someone who wants a targeted serum without a complicated routine.

What I Liked

Here is what stood out to me:

  • Lightweight texture
  • Easy to apply
  • Fits well into a simple skincare routine
  • Can be used for multiple skin concerns
  • Good option if you want a brighter-looking complexion

What I Would Consider Before Buying

Even though I liked it, I would still pay attention to a few things:

  • My skin sensitivity level
  • Whether I already use other active ingredients
  • How often I plan to apply it
  • If I want quick results or gradual improvement

For me, products with niacinamide work best when I use them consistently, so I would not expect instant changes.

My Buying Tip

If I were buying it again, I would make sure to pair it with a gentle cleanser, moisturizer, and sunscreen. That way, I could support my skin while using a treatment product like this.

My Final Thought

Overall, my impression of the Anua 10% Niacinamide + 4% product is positive. I think it is a solid choice if I want a brightening serum that also helps with oil balance and the look of pores. For me, it feels like a practical skincare buy for daily use.

Final Thoughts

After trying the Anua 10% Niacinamide + 4% formula, my overall impression is that it’s a solid option if you want to target oiliness, enlarged pores, and uneven skin tone. I like that it feels lightweight and easy to fit into my routine without being too harsh. While results may take time, my experience suggests it can be a worthwhile choice for anyone looking for a simple, effective serum.

Author Profile

Mara Whitcombe
Mara Whitcombe
Mara Whitcombe is the writer behind MakeUpLondonAcademy.com. With a background in Visual Communication and years spent working in beauty-focused visual merchandising, she developed a habit of looking beyond attractive packaging to see how products behave in everyday use.

Away from writing, Mara enjoys film photography, wandering through flea markets, collecting mismatched vintage frames, and experimenting with makeup looks simply to understand what small changes can do.

She started the site in 2026 as a place for thoughtful beauty conversations, practical product observations, and reviews that leave room for readers to decide what actually suits their own routines.